LOCATION
C.C. Diagonal Mar, Barcelona.
CLIENT
CBRE | DWS
FOOTPRINT
67 m²
Banana carried out an analysis of the shopping mall’s spatial dynamics and visitor flow, identifying the need to activate the central atrium with a strong, iconic element capable of enhancing dwell time and emotional engagement.
In response to this strategy, a large-scale jellyfish-inspired playground is introduced as a sculptural landmark, transforming the space into an immersive environment that encourages play, interaction and renewed vitality within the mall.
INTO THE PINK
DEEP
The Jellyfish aims to become a vibrant point of attraction within the shopping center, while establishing itself as a new landmark for families — a place to gather, to be seen, and to experience the space from a different perspective, floating between play and imagination.
Do you dare to dive into the deep? Enter through the base, climb up through the internal nets, rise inside the glowing body, and slide down through its tentacles as if drifting through an underwater world.
DIVE INTO JOY
