Our Values
EU Production
We design and manufacture our playgrounds in Europe, working with trusted workshops and suppliers to ensure quality at every stage of the project.
Certified (UNE)
Safety is our priority. We deliver our playgrounds fully installed and certified in accordance with the applicable UNE standards.
Community
We create open, shared spaces that encourage family participation and add value to both the community and the environment in which they are integrated.
Exclusiveness
Every Banana project is unique. We design original, tailor-made solutions adapted to the needs of each space, creating playgrounds with their own distinctive identity.
Inclusiveness
Our commitment to inclusion is present in every project. We design spaces that respond to the needs of people with diverse abilities, where everyone can play and enjoy together.
Big Team
Every project brings together a talented team of architects, designers, child development experts, technicians and installers, all working together to turn every idea into reality.
Learning
Every playground is an opportunity to discover, learn and grow through play. We design experiences with challenges and stimuli that help children develop their skills while having fun.
cabana
Banana was born from Cabana, an architecture studio specialised in commercial spaces. Its expertise and vision are reflected in every one of our projects.
How We Work
...one MORE thing
Success story
In our project at El Tormes Mall (The Rocket) something magical happened. The banana team imagined that this playground would go much further. We envisioned that The Rocket would have a wow opening, presence in social networks, activities... All this was the basis for the marketing strategy of the center, recognized later as a finalist in the Solal Awards and what is more important: a bond was generated that is still alive today.
Marketing Strategy
This is the master key. Banana, in its work, develops and proposes a complete and multichannel marketing plan for the playground. In this plan, we prioritize real experiences through events, workshops, talks, cross selling, synergies with the mall's campaigns, etc. The playground is a brand, use it!
Happening
Banana playgrounds are living projects. That's why we develop plans so that "something is always happening" in our spaces. From heroes actings related to the project, to visits of valuable entities (Greenpeace, ESA, etc.), and recurrent fantastic recreations.
RRSS
We all know, non-physical presence is key, for banana too. We design strategies and contents so that the playground generates its own traffic and interest: campaigns, cycles, contests... The playground becomes a new actor in the mall!
Wow opening
If we want to do it, let's do it right! A fundamental part of our understanding of retail is the bond with the user. We propose that our projects have a campaign focused on the opening. The opening has to be a memorable event. That event nurtures people's bond with the game and therefore the center.
Augmented Reality
At Banana we are non-conformists. Our playgrounds bring extraordinary value, but we want to go further. What if? Banana proposes for its 'bananaBOOST' playgrounds two layers of augmented reality. The user will be able to access AR content from his cell phone. They will be able to see how a huge whale crosses the center a few meters from them, or play mini themed games related to the banana playground.